SUNRISE – Speaks for Itself

According to independent test results, Sunrise features the best mobile network and is the new N°1 network provider in Switzerland. This speaks for itself. There’s simply nothing else to say about it – not even for the newly hired brand spokesperson Roger Federer. Obviously, we don’t need a former N°1 to talk about an actual N°1 product that already speaks for itself. But what should we do with him instead, since we already hired and paid him? We thought it’s best to have some fun and entertain his fans – by showing Roger like he’s never been seen before. The beginning of his new career? See for yourself.

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Edi, Shortlist (Commercials – TV & Cinema)

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